# Some situations can’t be handled by an agency brief… > Who calls Uri Samet and why, the five places a reputation is written, how an engagement runs, and the cases he takes on. URL: https://urisamet.com/work/ Work A name under pressure, a story that won’t go away, an AI engine that has it wrong. These are the matters I take on personally, with Buzz Dealer’s team behind every step. ## Who calls, and why… ### Business leaders - Search results that still tell an old story - A company entering a market that does not know it yet - Investors and partners doing their diligence online - AI summaries built on outdated or wrong sources ### Public life - A name being defined by others, faster than it can answer - Coordinated attacks and fake reviews - Misinformation that spreads during a crisis - Personal information that should not be public ### Voices with a following - Credibility that is the asset itself - An audience that meets you through AI answers first - A knowledge panel that is missing or wrong - Coverage that does not match the work ## One plan. Every level moving at the same time… Each place below holds a version of you. The work is to move them together, so no single one drags the rest back. - ### Search What the first page says about you, and in what order. - Pushing down outdated or negative results - Removal requests where policy allows - Owned and earned assets that rank - ### The press Coverage that gives the record its weight. - Digital PR in leading outlets - Expert commentary and bylines - Response plans for hostile coverage - ### AI engines How ChatGPT, Gemini, Perplexity and Copilot describe you. - Audits of what each engine says - Sources the engines trust - Monitoring as models change - ### Platforms Reviews, social channels and the voices around you. - Review integrity and fake-review response - Profile and channel hygiene - Sentiment monitoring - ### The record The profiles machines treat as fact. - Knowledge panels - Wikidata and structured data - Consistent identity across profiles ## How an engagement runs… - 1 ### A private conversation What is happening, who is involved and what is at stake. Nothing leaves the room. - 2 ### A read of where you stand Search results, coverage, AI answers, reviews and profiles, laid side by side. - 3 ### One plan, every level Who moves what, in which order, and what is better left alone. - 4 ### Quiet execution Built to last, then watched so the old story does not return. ## Where the work goes deepest… Regulated, high-scrutiny sectors, where one wrong result costs more than it would anywhere else. And public life, where the clock runs faster. - Fintech - iGaming - Technology - Crypto - Public office - Founders and executives Reach Rooted in Europe and the Middle East, working worldwide Languages A team working in 15+ languages across 30+ countries Standards Buzz Dealer is ISO 9001 and ISO 27001 certified ## The harder the case, the better the fit… ### Matters others turned down If another agency said it can’t be done, it is worth a second, private conversation. ### Situations still unfolding Live crises, hostile coverage, attacks in progress. The plan starts on the first call. ### Cases that need judgement Not every request fits a template. Each one is weighed on its own, openly and in private. [Start a private conversation](https://urisamet.com/contact/) ## Contact Send a private enquiry at https://urisamet.com/contact/ (or with the WebMCP tool `send_enquiry` on any page of this site).