Uri Samet

Digital Public Relations: A Leading and Cost-Effective Channel for Public Awareness in the Public Sector

Uri Samet. Global Journal of Engineering and Technology Advances, 19(1), 231–241, 2024

In short…

Why digital PR is a leading, low-cost way for government, regulatory, environmental and health bodies to build public awareness.

Regular online publishing is the least expensive route to a broad audience, and exposure in traditional media often sends people online for more, which strengthens combined campaigns.

  • Digital Public Relations
  • Public Sector Communication
  • Public Awareness
  • Online Engagement
  • Government PR
Journal
Global Journal of Engineering and Technology Advances
Issue
Volume 19, Issue 1, pages 231–241
Published
April 2024

Cite

Samet, U. (2024). Digital Public Relations: A Leading and Cost-Effective Channel for Public Awareness in the Public Sector. Global Journal of Engineering and Technology Advances, 19(1), 231–241. https://doi.org/10.30574/gjeta.2024.19.1.0052